Blog: How Creditsafe Streamlined Invoice-to-Cash and Achieved 234% ROI with BlackLine
I turned an existing case study into a blog with an eye toward SEO optimization.
My Work
Featured Writing
I've highlighted a selection of my writing here. I've worked for large corporations, individuals, agencies, non-profits, and private clients.
Blog: 6 Reasons Why CIOs Count on BlackLine for Finance Transformation
I ghostwrote this blog for BlackLine's CIO
Photo by Brett Jordan on Pexels
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Email newsletter: The Future of Workforce Diversity
An example of an ongoing monthly email newsletter for a client in the HR space.
Website: Jessica Neumann Photography
I worked directly with Jessica to write all copy for her newly-relaunched website.
Website: Paul Warthen
I collaborated with Paul to bring his musical passion to life through his website.
Website: Free State Health & Wellness
I helped Melissa update several sections of her website, including this page highlighting a novel treatment.
Whitepaper: New Manager Guide to Feedback
This was used as a lead-generation tool in the HR space. I wrote all the copy (but did not design it).
Article: The Complete Guide to Industry Research
A content hub for the key product of IBISWorld to drive keyword ranking and serve as a central space for hub/spoke content structure.
Video: Who is IBISWorld?
I worked with an outside agency to create this brand video. I wrote the script, guided imagery choices, selected the voiceover artist, and got buy in from senior leadership prior to release.
Cutting-Edge Surgery Without All the Cutting
I wrote the copy and created the image concept for this print ad.
